Welcome, you have become one of the millions brands on Facebook. Now is time to make the difference and to promote the page effectively. How can you do it? Will it be difficult? Is it possible? Who can help me? Can I do it by myself? There are many questions on your mind and only one answer; you can do everything with a meticulous and understanding approach by seeing it through the lens of the consumer.
One of the most important things to consider is the descriptive Bio. It’s absolutely critical to be accurate with this. It must clearly describe what you do and play to your purpose as a business. Other clear ways to promote come in the form of using apps like RSS Graffiti and Networked Blogs which keeps your audience updated with the latest piece of information coming from your website. You can see this explained at the following link http://hackerspace.lifehacker.com/10-useful-tips-to-promote-your-business-on-facebook-1468255177
Using pictures and videos is also key. Pictures and videos are a major element of Face book’s overall appeal. Use them frequently to keep consumers engaged. This also generates a significant opportunity to move between your other platforms on You Tube, Vimeo or Twitter Vine.
You can get interactive with offers, contests, games, surveys, education and highlights. People like it when Facebook is fun, and when it delivers something that they can’t get any other way. Many experts and different types research highlights that discounts and giveaways are the most popular reason for a customer to follow a business’s Facebook page. Likewise, contests and games can be used to liven up your page and inject personality.
As simple as it sounds, it’s also critical, to take the time to add the cover. It is important to adjust the image. Facebook allows you to use a thumbnail which is great because after each update your profile image will appear seamlessly. This is one of the most important components for your branding believe it or not and in 2013 Facebook refreshed an app to allow anybody to do this on the move from wherever you are.
If you don’t have enough time to interact with your audience on a regular basis, make sure you attempt do it at least two or three times a week. Moreover you need to add a “Like” button to your website and online newsletters. Encourage people via “Find us on Facebook” on physical newsletters as well as your online collateral. This encourages likability and drives footfall.